CoC in Live Streaming for E-commerce & Retail
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Overview
Campus where course is offered
ITE College Central
Course Certification
SkillsFuture Certificate of Competency (CoC)
This course will equip participants with the knowledge and skills to launch successful e-commerce livestreaming in the e-commerce and retail landscape.
E-commerce & retail livestreaming is emerging as one of the most in-demand skills of the future. This programme will help participants to build up their personal branding and positioning through their digital journey. They can learn more about various aspects of livestreaming, including designing key visuals, copywriting and live-streaming skills.
Apart from technical skills, the hands-on training programme will also impart soft skills for success, covering areas on how to engage with an audience effectively, using creative ideas to capture attention of the audience, tips on products detailing, promotion selling and persuasive selling etc.
What you'll learn
- How to start a livestreaming account
- Equipment needed for livestreaming
- Selection of products for different target audience
- Deploying customer bonding strategies to enable repeat purchases
- Understanding the importance of backend and administrative support