Work-Study Diploma in Media Communication & Digital Marketing

Campus

ITE College Central

Industry

Design

Media

Course type

Work-Study

Certifications

Work-Study Diploma

Modern media and digital technologies have greatly changed the way in which the media industry operates. There is a growing need for skilled digital communication specialists who can engage with digital technologies in dynamic ways.

Course duration: 30 months

This diploma course prepares you for a professional career in the Media and Goods & Services sectors. You will be equipped with the skills and knowledge to develop and design digital content for service marketing and training as well as to influence emerging digital practices.

Prerequisite

Knowledge of graphic design, illustrator, photography, video editing, animation and/or digital marketing. Work well with team members and other colleagues from various sources. Effective communication to articulate idea clearly and communicate well with supervisor, team members and other colleague. Free from colour appreciation deficiency.

Job role

A Junior Digital Content Developer develops and designs digital content to service existing marketing, training programs and influence emerging digital practices within the company. The works he/she perform can include creating ideas for brand and content marketing, developing social media campaign advertisement, developing email marketing content, developing video advertisement, developing animated sequence for immersive media and creating user interface and managing digital content.

Training pattern

Block Release - Trainees attend daily lessons at ITE for a continuous period and then resume the next block of OJT at the workplace.

Click here for Course Module Details [PDF, 293 KB]

Some of our partners

Acktec Technologies Pte Ltd | Crispcontrasts | Invade Industry Pte Ltd

Employers that wish to offer training places, please click HERE.

What you'll learn

Create User Interface
Manage Digital Content
Develop Video Advertisement
Develop Email Marketing Content
Create Ideas for Brand and Content Marketing
Develop Animated Sequence for Immersive Media
Develop Social Media Campaign Advertisement

Entry requirements

Applicants must meet the following minimum entry requirements:

ITE graduates from any one of the following courses + pass company screening & interview;
- Nitec with GPA ≥ 2:
  - All courses from School of Business & Services
  - All courses from School of Design & Media
  - Info-Comm Technology
  - Web Applications
- Higher Nitec:
  - All courses from School of Business & Services
  - All courses from School of Design & Media
  - AI Applications
  - Business Information System
  - Data Engineering
  - Cyber & Network Security
  - Immersive Applications & Game
  - IT Applications Development
  - IT Systems & Networks
  - Games Art & Design
  - Games Programming & Development
  - Security System Integration

In-service employees⁺ with:
- Equivalent qualifications such as Workplace Literacy & Numeracy (WPLN) Level 5 and above
- Relevant work experience
- Strong employer endorsement

⁺In-service employee may be invited for an admission interview

Note:

Applicants applying for this course must be free from colour appreciation deficiency. A score of 100% from the Colour Blindness Test taken here is mandatory for course admission.

Career opportunities

On completion of this diploma programme, you can take up jobs as Digital Content Developers/Designers/Executives.

Career path in media and digital marketing from junior to project manager via WSDip–MCDM

For general queries on the course, please email ibt@ite.edu.sg.

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